Solutions

Fresh food areas face frequent price changes due to daily market fluctuations, product weight variations, and expiration sensitivity. Electronic Shelf Labels (ESLs) offer an ideal solution.

✅ Key Benefits

1. Real-Time Price Adjustments

• Prices can be updated instantly from the central system.

• Enables dynamic pricing based on time of day, stock level, or product freshness (e.g., end-of-day discounts for perishables).

2. Support for Variable Weight Products

• ESLs can display price per weight (e.g., ¥/kg) and integrate with weighing scales and POS systems.

• Ensures synchronization between the shelf label, printed scale label, and POS.

3. Improved Food Safety & Compliance

• Labels can show:

• Expiry date or time

• Country of origin

• Allergen info

• Batch number or traceability code

• Reduces labeling errors and supports regulatory compliance.

4. Waterproof & Temperature Resistant Design

• ESLs in fresh zones are:

• IP67 rated (waterproof and dustproof)

• Cold-resistant, suitable for refrigerated cases

• Fog-proof displays for visibility in chilled environments

5. Enhanced Operational Efficiency

• No manual label printing or replacement.

• Staff can update pricing, stock, or promotions from a mobile device or back office system.

6. Sustainability & Branding

• Replaces disposable paper labels.

• Customizable display templates (logo, icons, etc.) to reinforce fresh and premium brand image.

📦 Typical Application Areas

• Fresh Produce

• Meat & Poultry

• Seafood Counters

• Delicatessen (Deli)

• Bakery

• Cold Storage Cases